Award-winning Sky Q to launch without a satellite dish – bringing Sky TV to millions more homes

Thursday 26 January 2017

Sky today announces plans to launch Sky TV without the need for a satellite dish for the very first time in the UK. The move will see millions of homes, currently unable to install a satellite dish, be able to enjoy the best entertainment on Sky. Delivered through a box over broadband, the service is expected to launch in the UK in 2018.*

Following a strong response from customers to Sky Q, there are now more than one million boxes in around 600,000 homes in the UK. It’s already changing viewing habits, with customers watching 10% more TV compared to those with Sky+, as they benefit from a more visual interface alongside personalised recommendations. And Sky Q is set to get even better this year with the introduction of voice search, greater personalisation and the ability to record six shows while watching a seventh live.

As part of its commitment to delivering the best customer service Sky is also launching the new My Sky app. With more and more people turning to their phones to manage their life admin, the app will make it quicker and easier than ever. Customers can check their broadband speed, review their monthly bill on the move, change how and when they pay and get help and support with simple step by step videos and articles.

Sky is also gearing up for a brilliant year on screen, with a new big-screen drama released every month from some of the best storytellers in the world. This includes eleven dramas from Sky Original Productions including Fortitude premiering tonight, Sky’s most ambitious project to date Britannia, as well as Riviera, Tin Star, Gomorrah and Guerrilla. Plus exclusive access to the biggest US shows from Showtime and HBO including Billions, Twin Peaks, and Game of Thrones, and the latest films with a new premiere every day on Sky Cinema including Finding Dory, Deadpool, Absolutely Fabulous and X-Men: Apocalypse.

Stephen van Rooyen, Sky UK’s Chief Executive, said: “This year is about giving our customers even more quality, choice and value. We’re planning to launch our Sky TV service without the need for a satellite dish for the very first time, giving millions more homes the chance to enjoy TV with Sky Q. We are continuing to build our European TV production studio, with 100 original series going into production. And with innovations like the My Sky app, we are finding new ways to make our customers’ lives simpler.”

Notes to Editors

*Update January 2020 - Launched in Austria and Italy. UK launch date to be confirmed.

About Sky

Sky is Europe's leading entertainment company, serving 22 million customers across five countries: UK, Ireland, Germany, Austria and Italy. We offer the best and broadest range of content, deliver market-leading customer service and use innovative new technology to give customers a better TV experience, whenever and wherever they choose.

Sky has annual revenues of £12 billion and is Europe's leading investor in television content with a combined programming budget of £5.2 billion. The group employs 30,000 people and is listed on the London Stock Exchange (SKY).