‘To infinity and beyond!’ Sky Q adds the nation’s most iconic kids’ TV phrases to the platform with the launch of ‘Kids Quotes’ voice search

Wednesday 26 May 2021

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  • Iconic quotes from Frozen, Scooby-Doo and Toy Story are the TV phrases that parents hear their children say the most
  • Sky Q launches new Kids Quotes voice search, with 25 of the most popular phrases, so families can easily find the TV they love
  • The new feature will help more than half of Brits who admit they can’t always understand which TV show their child wants to watch
  • Storm Keating partners with Sky Q to launch the service

Let it Go”, “Scooby-Dooby-Doo” and “To Infinity and Beyond” have been revealed as the UK’s most memorable kids’ TV and film catchphrases, according to new research. “Paw Patrol is on a roll”, Bob the Builder’s “Can we fix it? Yes, we can!” and “Yabba Dabba Doo” from The Flintstones all feature in the top 50 iconic phrases.

The research, commissioned by Sky Q to mark the launch of Kids Quotes voice search, found that more than two thirds of children use phrases from their favourite films and TV shows every day, with over half of parents resorting to saying quotes to work out what their kids want to watch on TV.

The poll revealed that almost two thirds of youngsters refer to their favourite shows using only sounds and more than one in ten parents said their children had used a pig snort to tell them that they wanted to watch Peppa Pig, before they could say the words.

Despite this, more than half of parents still struggle to understand which show or film their child is asking to watch. So, to help families quickly get to the TV their kids want, Sky Q has launched Kids Quotes, a new voice search feature, with 25 of the nation’s most iconic catchphrases now added to its leading voice control platform. From today, parents and kids will be able to say family favourites, such as “Chase is on the case” a quote from Paw Patrol, into their Sky Q voice remote and easily find the shows kids love, making guessing a thing of the past!

The timely update arrives on Sky Q as the research found that almost eight in ten children, who have a TV voice search function, use it to try and find their favourite shows using quotes and catchphrases. Almost nine in ten adults even said voice search helps their child to pick what they want to watch more easily, especially for children who can’t read or spell yet.

Storm Keating, who is fronting the campaign for Sky Q comments: “We have great fun watching Cooper and Coco’s favourite shows together as a family and now Cooper can use his favourite phrases with Sky Q’s ‘Kids Quotes’ to easily get to what he wants to watch. He definitely knows more phrases than I do, but now I don’t need to play the guessing game!”

Fraser Stirling, Group Chief Product Officer, Sky, said: “It’s natural to talk to your TV, which is why kids love using voice search on Sky Q, and by adding their favourite catchphrases we’re making finding what they want to watch fun, easy and quick!”

Delving deeper, the research also revealed almost four in ten children began to use a TV remote independently before they started school, and more than three quarters do so before the age of five.

To find out more head to Sky Q now to try out the fun new search terms and discover the best entertainment, in one easy place, from Sky TV, Amazon Prime Video, Netflix, Disney+ and more. Or to start your entertainment journey sign up to Sky Q from £25 per month on an 18-month contract, head to sky.com/tv.  

Notes to Editors:

  • The study, conducted by OnePoll, asked 1,000 parents of 2–7-year-old children about their favourite entertainment and TV habits.
  • Subscriptions may be required to access some content.

Full list of 25 voice command quotes added to the service:

  • “Let it Go” Frozen
  • “Scooby-Dooby-Doo” Scooby Doo
  • “To infinity and beyond” Toy Story
  • “Can we fix it? Yes we can” Bob the Builder
  • “What’s up Doc?” Looney Tunes
  • “Yabba Dabba Doo” The Flintstones
  • “Hakuna Matata” Lion King
  • “Paw Patrol is on a roll” Paw Patrol
  • “Oh George” Peppa Pig
  • “Chase is on the case” Paw Patrol
  • “Tinky Winky, Dipsy, La-La, Po” Teletubbies
  • “That’s all folks” Looney Tunes
  • “Tweety Pie” Looney Tunes
  • “I love muddy puddles” Peppa Pig
  • “Great fires of London” Fireman Sam
  • “Octonauts to the HQ” Octonauts
  • “Zoinks!” Scooby Doo
  • “Aye aye captain” SpongeBob Squarepants
  • “Go ninja Go!” Lego Ninjago
  • “Magic always leads to trouble” Ben and Holly
  • “Buzz Lightyear and Woody” Toy Story
  • “Let’s Blaze” Blaze and the monster machines
  • “Let’s hop to it” Peter Rabbit
  • “It’s a bing thing” Bing
  • Come on Flop” Bing

Top 50 memorable and iconic kids TV and film phrases according to parents:

  1. Let it Go” – Frozen
  2. Scooby-Dooby-Doo” – Scooby Doo
  3. To infinity and beyond” – Buzz Lightyear, Toy Story
  4. Can we fix it? Yes we can” – Bob the Builder
  5. What’s up Doc?” – Bugs Bunny
  6. Yabba Dabba Doo” – The Flintstones
  7. Hakuna Matata” – Lion King
  8. Paw Patrol is on a roll” – Paw Patrol
  9. Peeeeepa Pig” – Peppa Pig
  10. Chase is on the case” – Paw Patrol
  11. Eh-oh” – Teletubbies
  12. Th-th-th that’s all folks” – Looney Tunes
  13. I taught I taw a putty tat” – Tweety Pie
  14. I love muddy puddles” – Peppa Pig
  15. *Pig snort* for Peppa Pig
  16. Upsy Daisy” – In the Night Garden
  17. Thunderbirds are go” – Thunderbirds
  18. It’s a bing thing” – Bing
  19. Cowabunga” – Teenage Mutant Ninja Turtles
  20. Hello, hello, how are you?” – Something Special / Mr Tumble
  21. Oh no, a Gruffalo” – The Gruffalo
  22. You’re Welcome” – Moana
  23. Exterminate” – Doctor Who
  24. Oink oink’ – Peppa Pig
  25. Howdy Partner” – Woody, Toy Story
  26. *Choo Choo* - Thomas and Friends
  27. Oh, George”– Peppa Pig
  28. You really are a useful engine” – Thomas and Friends
  29. "Meet meep" - Road Runner/ Looney Tunes
  30. Into the night to save the day, it’s time to be a hero” – PJ masks
  31. Let’s Blaze” – Blaze and the monster machines
  32. Zoinks” – Shaggy / Scooby Doo
  33. Aye aye captain” – Spongebob Squarepants
  34. Let’s hop to it” – Peter Rabbit
  35. "Thundercats, Hoooo!" – Thundercats
  36. Hoppity-voosh” – Bing
  37. Quack” – Sarah and Duck
  38. Swiper, no swiping” – Dora the Explorer
  39. These paws uphold the laws” – Paw Patrol
  40. "Autobots, transform and roll out!" – Transformers
  41. 'Woof woof' – Clifford The Big Red Dog, Spot The Dog, Paw Patrol
  42. 'Baaaa' – Shawn the Sheep
  43. Wakey wakey tofu eggs and bacey” – Teen Titans Go
  44. 'Beep beep' – Cars
  45. Great fires of London” – Fireman Sam
  46. Hold onto your bobs, bits” – Bits and Bobs
  47. Octonauts to the HQ” – Octonauts
  48. Go Ninja go” – Lego Ninjago
  49. Magic always leads to trouble” – Ben and Holly
  50. Fab-a-roonie” – The Tweenies

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