Sky Mobile launches ‘Text to Ditch’ relationship service
While many new couples are excited to see each other in person at last, for some, the gradual easing of lockdown over the last few weeks may have made them see their fleeting romances in a new light – leading to a surge of break-ups as people move on to something better for them.
With this in mind, it seems to be the season for break-ups. A quarter of Brits admit to having never been dumped face-to-face – 30 per cent of relationships were ended by text, being ghosted, (23 per cent) by email (one in ten) and even by a poem (2 per cent).
We’ve all been there... the chemistry fizzles out and you must choose between ending it face to face, on a phone call or by text. According to a Sky Mobile
survey of 2,000 UK adults, 44 per cent ended their relationship during lockdown by text and 16 per cent said they prefer it ending that way as it’s less embarrassing, easier to say exactly what you want and removes unnecessary drama.
71 per cent of people agreed that it is more common for a relationship to end through a simple phone message compared to five years ago.
A third said that breaking up with someone can make you feel nervous and two thirds of Brits admitted to being so anxious before ending a relationship they put it off entirely, with 15 per cent feeling scared and 52 per cent struggling to find the right words to break up with someone.
Inspired by Text-to-Switch, the service that allows you to dump your mobile network with a simple text message and switch to something better, Sky Mobile has launched Text-to-Ditch. It’s a one-of-a-kind break-up service with television personality Fred Sirieix, who will help post-lockdown lovers handle those tricky break-up conversations over text.
Fred comments: “It’s sad when relationships come to an end, but it is usually for the best, everything happens for a reason as they say, and it lets us to move onto better things. With more people choosing to break-up over text and for brief relationships it can be an easy way to avoid awkwardness, I’m on hand to write the perfect ending for you.”
To use the ‘Text-to-Ditch’ service and get a witty, poignant and carefully crafted break-up text written especially for you, by Fred all you need to do is send Sky Mobile a WhatsApp or Text to 0736 898 2113 with the following info:
- Your name
- The first name of the person you’re breaking up with
- Something nice/affirming about them
- The brief reason the relationship is ending
- And why you chose to use ‘Text-to-Ditch’
Paul Sweeney, Managing Director at Sky Mobile, Network of the Year added: “There’s nothing worse than hearing those four words ‘we need to talk’, so at Sky Mobile we’ve partnered with Fred Sirieix to take the hassle out of breaking up. Send us your details and we’ll take care of the rest – just like we do with Text-to-Switch.”
The average adult has been on the receiving end of a breakup four times but has also dished out the bad news four times themselves. Among the most common reasons for calling it quits were not ‘clicking’, wanting to do different things and the other person being too lazy.
The study commissioned by Sky Mobile revealed the shocking ways in which people have been ditched, including moving to the other side of the world, on their birthday, at Christmas and even during sex. One in 20 people have even ended a relationship because the person they were dating didn’t shower enough or didn’t like their pet.
It’s not only relationships that can end over text message, Sky Mobile allows you to also Text to Switch – so you can send a text message to 65075 and you’ll receive a code in 60 secs. Simply send that code to your new network and switch hassle free to Sky Mobile.